1500 Blake Street

Denver is getting its first-ever permanent immersive theater.

As part of the city’s new $100 million investment into downtown, $400,000 has been awarded to the Denver Immersive Repertory Theater, also known as DIRT, for renovations at the former Patagonia building at 15th and Blake.

The two-level, 10,000-square-foot venue will blend immersive, choose-your-own-adventure-style performances with nightlife and hospitality. Think open-world theater with a full bar, resident actors, and rotating productions you walk through, not just watch.

DIRT is expected to soft launch in late 2025, with full operations in 2026.

Once open, the venue will provide year-round programming and steady employment for dozens of local creatives.

This is just one of many arts-forward investments aimed at transforming downtown into a true neighborhood, not just a business district.